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    Research51% of B2B software buyers now start in an AI chatbot

    Be the brand Google ranks and AI recommends.

    MarketingPal is an SEO and GEO studio for founders and lean teams. Send us the task. Our senior-led team plans it, builds it with AI-assisted workflows and hands you finished work that gets you ranked on Google and cited in ChatGPT, Gemini and AI Overviews.

    Enter your marketing task to continue

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    Lauren M.James H.Natalie P.Daniel S.

    Trusted by 240+ founders & teams

    How a task moves through MarketingPal: you brief it, our team builds it, you approve it.

    We optimize for

    • Google Search
    • AI Overviews
    • AI Mode
    • ChatGPT
    • Perplexity
    • Gemini

    Why it matters now

    Your buyers now meet you inside an answer.

    Search hasn’t disappeared. It has split. People still Google, but more research now happens in AI answers, and fewer clicks reach your site when an AI summary appears.

    • ChatGPT900M

      people use ChatGPT every week.

      OpenAI, February 2026 1
    • Google AI Mode1B+

      monthly users of Google’s AI Mode, on top of AI Overviews in regular search.

      Alphabet, July 2026 2
    • B2B buyers51%

      of B2B software buyers now start their research in an AI chatbot.

      G2 survey of 1,076 buyers, March 2026 3
    • Clicks to your site8% vs 15%

      how often Google users clicked a regular result with, and without, an AI summary on the page.

      Pew Research Center, 2025 4
    85%

    of software buyers think more highly of a vendor when an AI chatbot mentions it in a recommendation.3

    Being cited isn’t just visibility. It’s borrowed trust.

    SEO and GEO

    SEO gets you ranked. GEO gets you cited. You need both.

    They aren’t rival strategies. AI search features pull from the same indexed pages that rank on Google, so GEO is built on top of good SEO.

    Search engine optimization

    What is SEO?

    SEO earns your pages a ranked place in search results for the keywords, services and questions your buyers already type into Google.

    • Keyword and buyer-question research
    • Service pages and content clusters
    • Technical SEO and internal linking
    Generative engine optimization

    What is GEO?

    GEO earns your brand a mention or citation inside answers generated by ChatGPT, Perplexity, Gemini and Google’s AI Overviews and AI Mode.

    • Answer-first pages and AI-search FAQs
    • Sourced statistics and expert quotes
    • Consistent facts about your brand everywhere

    In the first academic study of GEO, adding citations, quotations from relevant sources and statistics raised a page’s visibility in AI-generated answers by up to 40%.

    Aggarwal et al., “GEO: Generative Engine Optimization”, KDD 2024 5

    Google says there are no extra requirements to appear in AI Overviews or AI Mode. Pages need to be indexed and eligible for a snippet, and SEO fundamentals still apply.

    Google Search Central, “AI features and your website” 6

    Our approach

    What we change so AI engines can cite you.

    Six levers, each grounded in how search and answer engines choose their sources. This page is built the same way.

    Answer first

    Every section opens with a direct two- or three-sentence answer to the question your buyer actually asked, so an engine can quote it as is.

    Evidence with sources

    Statistics, named quotes and outbound citations, the edits with the biggest lift in the original GEO research.5

    One clear brand story

    The same name, services, prices and proof across your site, profiles and listings, so AI systems never confuse you with anyone else.

    Pages machines can read

    Indexable HTML, clean internal links and structured data, with nothing important hidden behind scripts that crawlers skip.

    Comparison content

    Honest “X vs Y”, “best for” and pricing pages. Comparing vendors is buyers’ most common use of AI chatbots in software research.3

    Fresh, dated facts

    Visible update dates and refreshed figures, so readers and engines can both see the information is current.

    Services

    SEO & AI search first. Everything else supports it.

    Start with visibility on Google and in AI answers, then connect it to the research, website, ads and conversion work that turns attention into revenue.

    Flagship service

    SEO & AI Search visibility

    We build the content, site structure and authority signals that help your brand rank on Google and get cited by ChatGPT, Perplexity, Gemini and Google’s AI features.

    Marketing Automation AgentsComing soon

    AI agents and workflows for SEO briefs, content repurposing, reporting, lead follow-up and competitor monitoring.

    How it works

    From invisible to cited, in five steps.

    AI-assisted workflows handle the heavy research. Senior marketers make the calls and sign off every deliverable.

    1. Audit where you stand

      Your site, service pages, rankings, AI-answer presence, competitors and content gaps.

    2. Map the opportunity

      The keywords, buyer questions and AI prompts worth owning, and where you’re missing today.

    3. Build the plan

      A prioritized roadmap across SEO, GEO, site structure, content and conversion.

    4. Create and optimize

      AI speeds up research and drafts. Senior marketers shape strategy and quality.

    5. Measure and improve

      Rankings, AI mentions, content performance and conversion, then the next opportunities.

    Simple on your side

    1. 1You send the task
    2. 2We create it
    3. 3You approve or request edits
    See pricing

    Choose your timeline when you send a brief: normal (5–7 working days), fast (48–72 hours), urgent, or monthly ongoing support.

    Client work

    Built to be found, understood and chosen.

    Positioning, websites and campaigns for B2B, SaaS, D2C and education teams.

    DraftForge CAD B2B website and LinkedIn campaign preview

    DraftForge CAD

    B2B website + LinkedIn ads + technical service positioning

    Positioned a technical CAD service with clearer messaging, stronger visual proof, and B2B-ready campaign assets.

    • B2B Website
    • LinkedIn Ads
    • Positioning
    OpsPilot AI SaaS homepage and growth system preview

    OpsPilot AI

    SaaS website + LinkedIn ads + GEO

    Built a SaaS growth system with website storytelling, LinkedIn creatives, and GEO visibility assets for AI search discovery.

    • SaaS Website
    • LinkedIn Ads
    • GEO
    Rooted Steps D2C footwear ecommerce homepage preview

    Rooted Steps

    D2C website + Meta ads + SEO

    Created a warm D2C ecommerce experience with product-led storytelling, Meta ad creatives, and SEO content planning.

    • D2C Website
    • Meta Ads
    • SEO
    SkillNest course launch funnel and enrollment system preview

    SkillNest

    Course funnel + email + ads

    Turned a course offer into a full enrollment engine with funnel pages, email nurture, ad creatives, and launch assets.

    • Course Funnel
    • Email
    • Ads
    View all case studies

    What clients say about MarketingPal

    “MarketingPal feels like having an execution team on demand.”

    We shared a rough idea and got back a clear landing page flow, copy direction and campaign angles that were actually ready to use.

    Lauren M.Founder, Ecommerce · USA

    “They helped us move from idea to launch-ready assets much faster.”

    The output did not feel like random AI copy. It had structure, positioning, CTA thinking and enough polish for our team to review quickly.

    James H.Marketing Lead, SaaS · UK

    “The best part is we didn't have to manage multiple freelancers.”

    One task went in, and we got copy, design direction and next steps in one clean output.

    Natalie P.Operator, D2C · Canada

    “It gave our small team the output speed we were missing.”

    We could keep campaigns moving without waiting on hiring, onboarding or long agency timelines.

    Daniel S.Growth, Education · Australia

    “They understood the offer quickly and made the messaging sharper.”

    The positioning, CTA flow and ad angles became much easier for our team to act on.

    Lina K.Founder, Marketplace · Germany

    “The research and execution were practical, not theoretical.”

    We could clearly see what to fix, what to test and what to publish next.

    Chloe R.Marketing, Fintech · USA

    Why MarketingPal

    AI for speed. Senior marketers for judgment.

    AI tools write fast but don’t know your positioning or what to build next. Agencies bring strategy but often move slowly and cost more than lean teams can justify. We sit in between.

    How MarketingPal compares with your other options
    OptionWho does the workThe tradeoff
    Hiring in-houseYour new hireExpensive and slow to hire and ramp up.
    FreelancersSeveral people you coordinateQuality is hard to manage across hand-offs.
    AI toolsYouFast drafts, but you still own strategy, editing and publishing.
    Traditional agenciesAn account teamHeavy process, slower turnaround, higher cost.
    MarketingPalAI workflows plus senior marketersSend a task, get finished work to review and ship.

    Pricing

    Clear starting prices. No surprises.

    SEO & GEO leads the system, but every service can be scoped on its own. Scope is agreed with you before work begins.

    Hero service

    SEO & GEO Growth

    Starting from$1,499

    Get found on Google and inside AI answers from ChatGPT, Perplexity, Gemini and AI Overviews.

    Best for: Teams that want organic visibility, better service pages, content direction and AI-search readiness.

    Included

    • SEO/GEO opportunity map
    • Keyword and buyer-question research
    • Service page optimization direction
    • AI-search FAQ structure
    • Content cluster plan
    • Internal linking recommendations
    • 30-day visibility roadmap
    Conversion foundation

    Website & Conversion

    Starting from$1,999

    Build or improve the pages that turn visitors into leads, calls, demos or customers.

    • Landing page or service page structure
    • Conversion-focused copy direction
    • CTA flow and section planning
    • SEO/GEO-ready page structure
    • Mobile-first page experience
    • Launch-ready page or improvement plan
    Paid acceleration

    Ads & Creative Growth

    Starting from$999

    Create stronger ad angles, hooks, scripts and creative directions for campaigns that need more testing volume.

    • Campaign angle direction
    • Hooks and ad copy
    • Static or video creative direction
    • Testing variations
    • Landing page message alignment
    • Creative refresh recommendations
    Strategy layer

    Strategy, Research & Consulting

    Starting from$999

    Get clarity on competitors, positioning, funnel leaks, content gaps and the next best growth move.

    • Competitor and market review
    • Positioning and offer direction
    • Funnel and conversion review
    • Growth opportunity map
    • Channel priority recommendations
    • 30–60 day action roadmap
    Most flexible

    Monthly Growth Execution

    Starting from$2,499/mo

    Ongoing execution across SEO/GEO, website improvements, content, ads, research, consulting and automation — without hiring a full marketing team.

    • Monthly execution backlog
    • SEO/GEO or website tasks
    • Content briefs or page improvements
    • Ad/creative direction
    • Research and competitor monitoring
    • Monthly growth recommendations
    • Reporting and next-step planning

    AI Marketing Agents, built into MarketingPal. Coming Soon

    Soon, you'll be able to plug in focused AI agents for recurring marketing workflows — while still keeping MarketingPal's human execution and review layer.

    • Blog Brief Agent

      Turns a topic into search intent, outline, CTA and repurposing ideas.

    • Ad Angle Agent

      Creates hooks, positioning angles and campaign message directions.

    • Research Agent

      Summarises competitors, content gaps, offers and next-step opportunities.

    Not sure which package fits?

    You can start with any service. Send us your goal and we'll recommend the right package — a sprint, a system build or monthly execution.

    See pricing

    All pricing is starting pricing. Final scope depends on page count, research depth, number of assets, turnaround expectations, revisions, technical complexity and whether you need strategy only, execution only or both.

    Team

    Built by operators, not account managers.

    The people who plan your work are the people who review it.

    Tanuj Sharma, Growth Systems operator at MarketingPal

    Tanuj Sharma

    Growth Systems

    Tanuj on LinkedIn

    Growth operator focused on funnels, CRO, tracking and acquisition loops. The person asking: “What happens after the click?”

    What they bring

    • Turns messy offers into landing pages, funnel flows and conversion paths that are easier to test.
    • Connects ads, website tasks, tracking and CRO so marketing decisions are not made in the dark.
    • Helps teams decide what to fix, launch or test next — instead of doing random marketing cardio.
    • Funnels
    • CRO
    • Tracking
    • Growth Strategy
    • Performance
    Ritu Mahal, AI Creative Systems operator at MarketingPal

    Ritu Mahal

    AI Creative Systems

    Ritu on LinkedIn

    AI creative and brand operator focused on hooks, positioning, ads, websites and content systems. The person asking: “Will this stop the scroll and still sound like the brand?”

    What they bring

    • Turns business inputs into sharp hooks, ad angles, landing page messaging and campaign-ready assets.
    • Uses AI workflows to speed up research, content structure, creative variations and client-ready drafts.
    • Refines outputs with human judgment so the work feels brand-aligned, strategic and ready to publish.
    • AI Workflows
    • Ad Creatives
    • Positioning
    • SEO/GEO
    • Brand Messaging

    Our promise

    What we promise, and what we won’t.

    No guaranteed rankings or citations

    Nobody controls Google or ChatGPT, and Google itself says indexing and serving aren’t guaranteed.6 We improve the signals that make both more likely, and show you the evidence.

    A senior marketer on every output

    AI speeds up research and drafts. People make the strategy calls, edit the work and sign it off before it reaches you.

    Prices you can see upfront

    Every package shows its starting price, and scope is agreed with you before work begins.

    FAQ

    Questions, answered.

    Straight answers on SEO, GEO, AI citations and how we work.

    Still have questions?

    Reach out and we’ll help you find the right starting point.

    MarketingPal is an SEO/GEO-focused marketing studio for founders and lean teams. We help businesses get found on Google and AI search engines through SEO strategy, GEO content, website optimization, competitor research, content systems, conversion consulting, ads and marketing automation.

    GEO stands for Generative Engine Optimization. It is the practice of structuring your content, website and brand signals so AI search engines like ChatGPT, Perplexity, Gemini and Google AI Overviews can understand, cite and recommend your brand inside generated answers.

    No. GEO extends SEO. Google rankings still matter, but buyers are also researching through AI assistants. Strong SEO gives your GEO work a better foundation, while GEO helps your content become easier for AI systems to extract, summarize and cite.

    No. Google’s guidance for site owners says there are no additional requirements to appear in AI Overviews or AI Mode: a page needs to be indexed and eligible to show in Google Search with a snippet, and SEO fundamentals still apply. That is why our GEO work starts with crawlable pages, clear internal links and genuinely helpful content.6

    We cannot guarantee citations from any AI platform, but we can improve the signals that make citation more likely: clear answer-led content, strong topical authority, structured pages, FAQs, internal links, entity clarity, fresh content and credible proof across your website.

    In the first academic study of GEO, presented at KDD 2024, adding citations, quotations from relevant sources and statistics raised a page’s visibility in AI-generated answers by up to 40%. In practice that means leading with a direct answer, backing claims with sourced numbers and named experts, and keeping facts about your brand consistent everywhere they appear.5

    MarketingPal is best for founders, consultants, service businesses, SaaS teams, D2C brands and lean marketing teams that need search visibility and marketing execution without hiring a full in-house team.

    SEO and GEO are the core visibility layer, but we also support the services that make visibility valuable: website design and development, competitor research, ads and creative production, conversion consulting and marketing automation agents.

    The best first step is a visibility audit. We review your website, search presence, AI-answer opportunities, competitors and content gaps, then recommend the highest-leverage next move.

    AI tools still require you to write prompts, review outputs, edit the copy, connect the strategy and turn drafts into finished assets. MarketingPal uses AI to move faster, but you receive polished marketing outputs that are ready to review, approve, publish or test.

    Depending on the task, you can get landing page copy, website section structure, ad angles, Meta or LinkedIn ad copy, SEO briefs, GEO content plans, competitor research, growth recommendations, email sequences, campaign messaging and client-ready strategy documents.

    Yes. If you need ongoing help, MarketingPal can support recurring marketing execution across websites, ads, SEO content, research, strategy and campaign assets. This is useful for teams that want consistent marketing output without hiring a full in-house team.

    Start here

    Find out where your brand is invisible.

    Send us your task or goal. We’ll review where you show up today across Google, your website and AI answers, then recommend the highest-leverage next move.

    • Google visibility check
    • AI-search readiness review
    • Senior marketer recommendations
    Explore SEO & GEO
    Send a task

    We reply by email or WhatsApp. No spam, no long agency calls.